Welcome to True North PHP

Welcome to True North PHP

A 3-day community-driven conference for PHP developers featuring well known speakers from around the world

All About Community

All About Community

We are firm believers that the PHP community is second to none. We also believe that Toronto has an awesome PHP community and deserves an equally awesome conference. Those beliefs are what inspired us to create True North PHP, a conference designed to showcase Toronto's talent and give back to the community that has given us so much.

World Class Speakers

World Class Speakers

Part of our mission is to bring you a great lineup of speakers. To accomplish that we are reaching out to PHP experts from Toronto and around the world. We are sure you will recognize many of them as being leaders of the PHP community, respected authors and renowned public speakers. We also want to give newer speakers the opportunity to showcase their expertise. All-in-all True North PHP promises to feature a spectacular lineup of engaging and high quality talks that you won't soon forget.

Secrets of a successful Search Engine Optimization Professional

 

seo marketingSearch Engine Optimization also is known as SEO is right now one of the most popular industries creating thousands of jobs all across the world. More and more people have started taking interest in Search Engine Optimization making Digital Marketing a very booming sector for the past few years. A lot of people are trying to land jobs as SEO Marketing experts and here we have listed down a few of the secrets which will help people land their job in Search Engine Optimization and also become a successful Professional.

Keyword Research

The main work of a Search Engine Optimization Professional is to post contents on different websites. To post contents the SEO Professional should have a very clear idea about the content and keyword. Make sure to make a good research of the keyword before you decide to post something online. The keywords will help Google to take notice of the work you have done and your effort will be worth the time and effort.

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Keyword to Work

It is very important to find a keyword which will work because if the keyword you choose is not working properly then the whole content that you will post will be of no use. It is important for Google to notice your work or else it will not be showing it in the search. There was a time when if you were an SEO Marketing expert then all you needed to do was dump some keywords in the content and you were good to go but right now that’s not the case. Now you will have to carefully select which keyword you want to focus on and place it in such a way so that Google is able to recognize it and use it.

 

Topic to write

It is very much important to write something that you really care about. There are millions of writers on the internet and it is very much important to be unique to stand out in the lot. If the topic is not something that you really care about then you will not be able to make sense of it and you will also not be able to find an audience to read it.

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Basics of SEO

It is very important to have a clear idea about SEO Marketing or else it is impossible to work in this industry. There are a lot of things that are important to understanding in SEO and some of them are how exactly Google crawls. It is important to have a clear understanding of all the latest trends of SEO Marketing.

If you are planning a career in Search Engine Optimization, then it is a pretty good thing. All you need to do is to simply learn all the things that any Digital Marketing course will teach you and then start trying to put the theoretical knowledge into practical knowledge. Make sure to keep all the things that are listed above in mind so that you are able to succeed easily.